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The 2015 event will feature former global marketing officer of Proctor & Gamble and author, Jim Stengel.
January 19, 2015
By: Greg Hrinya
Editor
DscoopX, the annual conference for digital print users, kicks off Thursday, March 5, 2015 in Washington, DC, USA. The event brings together graphic arts companies and over 100 industry partners for collaboration and idea sharing focused on business growth. More than 2,000 HP Indigo, Scitex, High-end Latex and Inkjet Web Press users from all around the world are expected to attend. The 2015 event will feature former global marketing officer of Proctor & Gamble and author, Jim Stengel. Stengel will lead a discussion on “Leading a Growth Culture,” which showcases what he has learned about the power of activating an inspiring ideal within companies through cases and stories from his personal experience and that of his clients. DscoopX will feature new opportunities for attendees to discover solutions to business challenges and cultivate relationships with fellow digital print users. Building off of last year’s success, this year’s education tracks align with the needs of Dscoop members worldwide. Business Management, Sales and Marketing, Operations and Technical sample courses each offer learning experiences that will give participants practical takeaways they can apply immediately in their own businesses. “The past is behind us. It’s time that as a print community, we focus on what’s next and what the future of the industry holds,” says John Rogers, Dscoop global executive director. “Events like DscoopX are essential to advancing the industry because it unites the leaders and visionaries that continue to drive innovation all in one place, and provides a forum for idea-sharing unlike anything else available for HP Graphic Arts professionals.”
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